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Save The Crosby Connection




Carved out of a literal hole in the wall is a spot in New York City that makes, hands down, the most delicious sandwiches. In that 45 square foot space (which costs $700/month), you’ll find Joey Cramarossa, a staple of SOHO’s lunch menu for the last 8+ years. That’s all about to change because he’s about to lose his lease on Feb 1, 2008.


The man who delivers scrumptrulescent $6 sandwiches and free bottles of Poland Spring is being bullied out for the construction of….well nothing. The manager and lackey of the building, Robert Ross, seems to have his knickers in a twist and is forcing Joey out of the space. Joey believes that if the actual owner of the building, a Mr. Heller of Heller Realty was actually informed of the situation he wouldn’t be forced to shut it down.


Joey has done hundreds of mitzvahs throughout his reign as sandwich king. He lets people pay later and says you’re “never short” when buying a sandwich. He’s also consistently fed the homeless and 5 years ago, while walking to work saw a kid lying in a refrigerator box with a dog. Joey took the kid (Johnny) under his wing, gave him a job, and he’s worked at Crosby ever since.


Joey thinks that the little guy can’t take on big business and big realty. I told him not to underestimate the online community. So I’m calling for everyone out there to help save this truly amazing gem. Here are a few ways to help:

  • Spread the word! The more people who know, the closer we could get to informing Mr. Heller.
  • E-mail Robert Ross at RobMRoss@aol.com
  • Mail the realty company (or tell them in person)

    BMH Realty Ltd d/b/a Heller Realty
    745 Fifth Ave Suite 1250
    New York, NY 10151

  • Sign this online petition



If you’re in the neighborhood, Crosby Connection is located at 172 Crosby St (Map) and they’re open in the afternoon till “4ish”



9 Comments, Comment or Ping

  1. John

    Joey is a good guy, its businesses like his that make New York, New York. Keep it goin’.

  2. Rich

    What makes a neighborhood a place you want to live or work is the kind of hands-on passion that people like Joey bring to it! A passion for great food, making people happy with that passion and in supporting people who might need a hand and a little trust to get back on their feet. - These are the kind people we want in our neighborhood.

  3. Ari

    I used to eat there 4 times a week when I worked in Soho. It was always the highlight of my day going to get a sandwich there, even if i had to wait in line for 20 minutes. Joey was always incredibly nice, solid guy. One time around Christmas he gave me and a coworker lottery tickets as a gift, with a card, since we were regulars. You don’t see anything like that anymore. Would be a shame to see him go.

  4. Nicola

    FYI - I’ve made a group for this cause on Facebook. If you’d like to join and spread the word that way, search for “Save Crosby Connection” in the New York Network.

  5. Semper Fedelis

    I’ve linked this article to Craigslist New Yorkers. That should help get some online action. Nicola putting it on Facebook will/should generate some more action as well! Hope all goes well for Joey and Johnny! Has anyone spoke directly to Mr Heller. By the way…someone should contact Matt Lauer of that NBC morning show. This is what the internet is allll about…mobilizing!!

  6. yo fiffy

    make sure the facebook group is open to everyone so you can get the maximum number of people in on it!

  7. SR

    Good news - it looks like they’re moving but not disappearing:

    http://gluttoness.com/2008/01/hold-your-horses.html

  8. your mom

    wtf?? first buffa’s diner, now crosby connection?! what’s next, lahore? the GOOD $6 soho/noho lunch will be dead. (han’s, wendys, two boots, etc., don’t count, of course.)

  9. Buffa Suck

    Thank god for Buffa’s Diner being close.That place needed to be put out of its misery.Maybe if they did only stay open from 6am -4pm m-f and were not closed on weekends they could have made a dollar.
    Those people squandered huge opps.

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